Fashion & ecommerce
The Trendy Walrus
A boutique shopping experience with useful ways to explore a broad mix of brands, styles, and new arrivals.
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The business context
A fashion retailer needs its online store to carry the personality of the boutique while making a changing product range easy to shop.
Connecting the website to the work
As Head of Ecommerce at The Trendy Walrus, Alex works where the boutique’s retail needs meet its online shopping experience. Customers have several ways into the catalogue: shop by brand, explore clothing categories, search for a product, or discover new arrivals.
Product information and purchase paths sit alongside the identity of the business, connecting the physical boutique with its online storefront. Established commerce tools support the shopping experience.
Explore the experience
- Multi-brand product catalogue
- Brand and clothing-category navigation
- Store search and new-arrival discovery
- Product purchase paths and customer accounts
Have something similar in mind?
Share what your customers need to do and what the project should accomplish for the business. Detour Digital can help turn it into a practical scope.